Posts Tagged ‘fast food’
• Egypt
I’ve discovered, over the past month and a half, that in order to embrace Egypt, or at least give up certain ideals I had about my four months here, I need to embrace Americana culture icons, and all the ways in which, for better or worse, they’ve filtered the rest of the world.
Granted, the American University in Cairo’s campus doesn’t exude a feeling of “the real Egypt” by any means. Actually, because the students here represent such a small percentage of Egypt’s income level, it is a terrible example of true Egyptian culture. The oasis that is AUC, and how I’ve developed a strong love-hate relationship with it will have to be another post entirely, but one aspect of Egyptian culture that it does reflect rather accurately is its fascination with America.
When I was in France almost four years ago, I became seriously frustrated with how hard it was to escape America and speaking English, even with natives. I assumed it was my fault for choosing a country whose natives are notoriously arrogant about foreigners speaking their tongue. Having heard that Egyptians are hospitable and kind, I hoped that Egypt would welcome me into its culture with open arms. Packing conservative clothing and scarves, I was hoping to be invisible and avoid my American heritage for four short months.
Well the Egyptian hospitality wasn’t what failed me. What I had totally miscalculated was the utter fascination for America, even in the Middle East. Call me naïve, but I assumed Egyptians would be as skeptical of an overwhelming adoration for American culture as I am. I discovered that fitting into Egyptian culture is to embrace literally everything I had grown to scorn about my own country: fast food, brand name clothing (especially the knock off versions), an appearance-based social hierarchy, English curse words giving no semantic meaning to an otherwise entirely Arabic conversation.
Most of those things don’t bother me too much because they don’t get in my way or affect me in my attempt to understand Egypt. The only thing that’s come to absolutely drive me crazy is the dependence on American food, particularly the fast food chains that pervade the country, as the best option for a well-balanced (?) meal. The options for dinner have come down to two choices: the Egyptian or the American variety. I prefer obviously the Egyptian meal- a falafel or fuul sandwich for about 2 pounds. But even if I get two, I find myself hungry in a few hours, and in search of something green to balance out the carbs or fried protein. Unless you build every meal off a collection of snacks from a grocery store (which I do often enough) like some cheese, fruit, peanut butter and crackers, or juice, you have only the American option left. Hmm… McDonalds, Subway, Hardee’s, Pizza Hut or KFC. Although I hadn’t eaten Pizza Hut in probably ten years, I think I’ve had it five times in the past month. The sad part is that I’ve even transformed my way of thinking about fast food- rather than being disgusted by the grease, calories or mysterious ingredients, I’ve begun to contemplate the two shreds of lettuce, a slice of tomato, and piece of cheese on the burger as well-rounded, with the McFlurry giving me an added source of calcium. The same goes for the vegetables on top of a pizza.
My giving in to fast food has gone one step further: that it might actually fulfill my goal to find the pockets of Egyptians. Both on and off campus, the American fast food joints are overrun with Egyptians, having a family meal in Tahrir Square or having a break with friends at school. Needless to say, the line at El Omda (the only Egyptian food place on campus) is almost entirely Americans. Both groups of people are trying to get a hold of what they can’t “at home,” but at one point do our traditions just flip over until we reject them from our own culture? Is that even possible, to swap food preferences like a badge at a Girl Scout camp?
Don’t get me wrong- I’m not a health freak by any means, and I’ve never taken any kind of impassioned rant against fast food (though maybe I would if I watched Super Size Me). I like to eat healthily for my own well being, even though my family often jokingly calls me Queen of Carbs because I could probably eat my entire weight’s worth of pasta and potato chips if they didn’t make me feel so sick afterwards. My shock about Egypt isn’t the presence of fast food nor is my dissatisfaction about having to eat it sparingly. I’m just getting sick of it often being the only or best option for a good meal. Is there no escaping Evanston’s BK fiasco??
Walking into the Marjam mall in Rabat is like taking a large step back into the U.S. You might think that this would be exciting, maybe even comforting, for a group of American students who just left the luxuries that America has to offer for three months in a developing country. In fact, it’s one of the few places in the city that you can buy alcohol, and possibly the only place you can get it during Ramadan. That seems like something that would probably appeal to six college-age men, right?
It didn’t. We actually couldn’t wait to get ourselves out.
The Marjam is basically the Moroccan version of Wal-Mart surrounded by upscale air-conditioned stores selling American clothes, toys, and jewelry. It is a 20 minute drive outside the center of the city, accessible only by car through a neighborhood that looks like it belongs in southern California. Moroccan men, women, and children filled up their shopping carts (thank God, not as big as the carts at Wal-Mart) with clothes and electronics and back-to-school notebooks and shrink-wrapped meat and frozen food and bottled water (lots of bottled water). Next-door at McDonald’s, parents ordered their children Happy Meals while sitting next to signs that read “Happy Ramadan.”
More disconcerting, however, than Muslim adults feeding their kids Big Macs during Islam’s most sacred month, was that the general skin tone of the Moroccans at the Marjam was noticeably lighter than what you see when you walk around Rabat’s old Medina. It seems that no matter where you go, lighter skin often comes with higher quality of life.
I say it was like taking a step back to the U.S. for a reason. Because, though Morocco may be number 130 on the UN’s Human Development Index, while America enjoys a spot much closer to the top, the Marjam represents all of the most disgusting things about America. It’s a reminder about all of our country’s vices—suburbia, consumerism, fast food, elitism—which we happily export across the ocean. I’ve only been here a week, but it seems to me that Morocco would be better off without them.
I grew up in a nutrition-conscious household. We had one small cabinet dedicated to snack food, but Baked Lays chips were about as exciting as that got. The alluring world of oatmeal pies, Dunkaroos, and Hostess cakes existed only in the abundant pantries of the neighbors’ kids. At my house we ate wheat bread, plain yogurt, and topped our ice cream with melon balls. Needless to say, fast food wasn’t on the menu. Now that I’m off to college, I have access to any kind of food I want – but the habits instilled by my smoothie-making, bran-muffin-baking mother have, for the most part, stuck with me. At the very least, it’s safe to say I won’t be spotted at McDonald’s.
However, the other afternoon, fate acquainted me with America’s most popular fast food franchise for the first time since Salad Shakers were kicked off the menu. I was at my friend Eva’s house and two other friends, Paco and Jesús, had gone out to pick up lunch. I assumed they would come back with something Spanish, like Iberian ham, or at least standard, like deli sandwiches. But instead what they brought was McDonald’s.
At first I was surprised – they actually chose to buy McDonald’s? Then for a split second I was concerned – I have to eat it? And then I put on my game face – people all over the world consume this stuff and they’re doing okay. With that, I dug in.
Not only was it actually quite tasty, the meal that followed was the happiest meal I’ve shared in Sevilla. The four of us gathered around the kitchen table and spent as much time talking as we did eating. We laughed and laughed and sat back in our chairs.
Paco is the quintessential, free-spirited goofball. He joked and made silly comments. The glimmer in his eye alerted me when he was teasing, and the laughter to follow seemed even more gratifying with the added sweetness of understanding. And when the quips went over my head, Jesús would explain them to me slowly and clearly, his patience a comfort. When the boys were being totally ridiculous, Eva would give a quick wink or a smile from across the table. “Ignore them,” she said with her eyes.
They taught me Spanish slang and asked me about my thoughts on Obama and foreign policy as if I spoke for the entire nation. I taught them about the sport of lacrosse – they’d never heard of it. We you-tubed each others’ favorite musicians and found our homes on Google World. Questions and curiosities whirled around over the pile of fries at the center of the table.
So I learned to take my nose out of the air. The value of a meal can best be measured by the communion shared over it. At home it happens over grilled chicken breast, free-range, certified 100% organic. Here it happened over breaded nuggets. The food may be different, but if human connection is the goal, either suffices. Pass the fries, please.
Imagine if a fast food restaurant in the United States of America tried to charge its customers 20 cents for each three ounce packet of ketchup they wanted with their meal. Go ahead, take a minute to think about it…
World War III right? The end of mankind as we know it. The final mark of human history on earth. Okay, perhaps a little too far. Let me step back for a second. How about The Fast Food Revolution? The Second Coming of Ronald McDonald? The overthrow and decapitation of the Burger King? Colonel Sanders last stand? A bit more appropriate? I think so, don’t you?
Before we dive too deep into hypothetical situations of an obese nation plagued by its fast food frenzy, let´s examine the European model.
MADRID, Spain. Every time I stop by Micky D’s to grab a quick snack, I’m reminded of the inconvenient truth that lies ahead as I hand the cashier my money. It’s the unfortunate dilemma, that I, and countless others who absolutely must have an unlimited supply of Heinz Ketchup to accompany their fries will face. That after we leave the cashier, make our way to the door, or to sit down, that there will be no table filled with an infinite supply of ketchup to satisfy our selfish craving. That if we want to satisfy our habit, we’ll have to dish out 20EUR cents to fill the void. Not much by European standards, but factor in the exchange rate and it becomes a precious 20 cents that I will selfishly refuse to let go of because it is against my principle to pay for something that should be free.
While I’m on the subject of principles, let me add to the list of items I refuse to pay for, because I believe they should be free.
Water. Don’t ever try to charge me for water at a restaurant overseas, or at home. Yes, you might be allowed to have tap water if you ask for it, but it isn’t the custom abroad. I refuse to pay for a 4.80EUR bottle of mineral water when the waiter at an American restaurant, whose only job it is, is to fill my glass up after every sip, is there to fill my cup up for free. He will be my new best friend when I return to dining in the U.S., and I’ll probably be able to speak to him in Spanish.
Bread. Nope, not gonna do it. Called me spoiled, but it’s bread! It´s made from a grain that’s been the staple of human life for as long as humans have known how to farm, and you want to charge me for it? It’s not like I’m ordering the most expensive item on the menu, I just want my complimentary slice that ought to come with every meal.
Plastic Bags. ARE YOU SERIOUS!? This one really got to me. This also occurred back when I spent an unfortunate weekend in Barcelona. I asked the cashier if I could have a bag to put my food it. She told me five cents. I was in disbelief. I walked away without responding. There was no way I was going to be charged for a plastic bag, especially when I have them stored away in a pantry at home, like I’m planning for a natural disaster and need bags to carry food to my fallout shelter.
I’m not trying to say that America is the best nation on the face of the planet because we have free ketchup, water, and bread at our restaurants, or that Europe is backward because they charge for quintessential necessities needed to survive. I’m just trying to say that I have principles, and those principles will forever prevent me from adjusting to certain cultural aspects of living abroad. You can call me cheap, stubborn, or whatever else you can think of, but you’d switch to my point of view quicker than a bullet out a gun if any American fast food joint tried to charge you for something that should be free. There is however, a bright side to all of this. Tipping is not customary, nor is it included. Good, because my would be tip just went to the 1.75EUR piece of bread I just ate.
So the next time you visit a fast food restaurant to fulfill your guilty pleasure, or have your glass filled with water after two sips, be thankful, because economic times are rough, and you never know what a fast food chain might do next to tack on some extra dough.






